Capture and close more Internet leads with a new sales script and powerful marketing templates. The Conversion Code provides a step-by-step blueprint for increasing sales in the modern, Internet-driven era. Today´s consumers are savvy, and they have more options than ever before. Capturing their attention and turning it into revenue requires a whole new approach to marketing and sales. This book provides clear guidance toward conquering the new paradigm shift toward online lead generation and inside sales. You´ll learn how to capture those invaluable Internet leads, convert them into appointments, and close more deals. Regardless of product or industry, this proven process will increase both the quantity and quality of leads and put your sales figures on the rise. Traditional sales and marketing advice is becoming less and less relevant as today´s consumers are spending much more time online, and salespeople are calling, emailing, and texting leads instead of meeting them in person. This book shows you where to find them, how to engage them, and how to position your company as the ideal solution to their needs. Engage with consumers more effectively online Leverage the strengths of social media, apps, and blogs to capture more leads for less money Convert more Internet leads into real-world prospects and sales appointments Make connections on every call and learn the exact words that close more sales The business world is moving away from ´´belly-to-belly´´ interactions and traditional advertising. Companies are forced to engage with prospective customers first online - the vast majority through social media, mobile apps, blogs, and live chat - before ever meeting in person. Yesterday´s marketing advice no longer applies to today´s tech savvy, mobile-first, social media-addicted consumer, and the new sales environment demands that you meet consumers where they a 1. Language: English. Narrator: Chris Smith. Audio sample: http://samples.audible.de/bk/adbl/028925/bk_adbl_028925_sample.mp3. Digital audiobook in aax.
The bestsellingFASHION SKETCHPAD has become the go-to tool for aspiring fashion designers. This travel version offers 364 proportional fashion-figure templates in 10 popular street-style poses to capture inspiration and designs on the go. Best of all, the templates disappear when scanned or copied, so the final designs can shine. An ideal size for a backpack,THE POCKET FASHION SKETCHPAD is the perfect accessory for future fashion designers and creative kids everywhere!
This quick C++17 guide is a condensed code and syntax reference to the popular programming language, fully updated for C++17. It presents the essential C++ syntax in a well-organized format that can be used as a handy reference. In the C++17 Quick Syntax Reference , you will find short, simple, and focused code examples. This book includes a well laid out table of contents and a comprehensive index allowing for easy review. You won´t find any technical jargon, bloated samples, drawn out history lessons, or witty stories in this book. What you will find is a language reference that is concise, to the point and highly accessible. The book is packed with useful information and is a must-have for any C++ programmer. What You´ll Learn Use template argument deduction for class templates Declare non-type template parameters with auto-folding expressions and auto deduction from braced-init-list Apply lambdas and lambda capture by value Work with inline variables, nested namespaces, structured bindings, and selection statements with initializer Use utf-8 character literals Carry out direct-list initialization of enums Use these new C++17 library features or class templates from std::variant, optional, any, string_view, invoke, apply and more Do splicing for maps and sets, also new to C++17 Who This Book Is For Experienced C++ programmers. Additionally, this is a concise, easily-digested introduction for other programmers new to C++.
Use storytelling to influence people and move them to action. Need to get your point across? Get staff on board with change? Foster collaboration? Increase sales? Strengthen employee engagement? Build customer loyalty? Drive innovation and creativity? Capture best practices? Align people around a goal? Grow your business? Business Storytelling for Dummies can help you do this - and more. Pre-order your copy today! Discover: Expert advice with real-world examples Proven case studies, tips, and templates How to get results by capturing, crafting, telling stories And more PLEASE NOTE: When you purchase this title, the accompanying reference material will be available in your My Library section along with the audio. 1. Language: English. Narrator: Dina Pearlman. Audio sample: http://samples.audible.de/bk/adbl/019304/bk_adbl_019304_sample.mp3. Digital audiobook in aax.
In this business classic - now with a new Afterword in which the author draws parallels to the recent financial crisis - Roger Lowenstein captures the gripping roller-coaster ride of Long-Term Capital Management. Drawing on confidential internal memos and interviews with dozens of key players, Lowenstein explains not just how the fund made and lost its money but also how the personalities of Long-Term´s partners, the arrogance of their mathematical certainties, and the culture of Wall Street itself contributed to both their rise and their fall. When it was founded in 1993, Long-Term was hailed as the most impressive hedge fund in history. But after four years in which the firm dazzled Wall Street as a $100 billion moneymaking juggernaut, it suddenly suffered catastrophic losses that jeopardized not only the biggest banks on Wall Street but the stability of the financial system itself. The dramatic story of Long-Term´s fall is now a chilling harbinger of the crisis that would strike all of Wall Street, from Lehman Brothers to AIG, a decade later. In his new Afterword, Lowenstein shows that LTCM´s implosion should be seen not as a one-off drama but as a template for market meltdowns in an age of instability - and as a wake-up call that Wall Street and government alike tragically ignored. Please note: This audiobook is in Russian. 1. Russian. Stanislav Koncevich. http://samples.audible.de/bk/zaot/000432/bk_zaot_000432_sample.mp3.
Photo Techniques Magazine stated: ´´All our readers need to know about this very useful book.´´ Indeed, there is no other compendium that is as in-depth as this for the beauty and magic of fine-art black-and-white photography. With 560 pages and over 1,000 illustrations, Way Beyond Monochrome starts with conceptual lessons of composition and takes you through image capture, exposure, controlling tonality, variable-contrast paper, archival printing, mounting, framing and presentation with simple concepts to an advanced level. This new edition has been completely revised and heavily expanded, adding over 250 pages to the original edition with new chapters on print mounting, spotting, framing, digital negatives, utilizing digital technologies for alternative processes, and fabulous do-it-yourself projects. Overall, the authors have created a thoroughly researched, technologically sound yet aesthetically pleasing, inspirational bible for monochrome photography. New to this edition: almost double the content a new section discussing the path from visualization to print, illustrating the interaction between eye and brain, explaining the rules of composition and when to break them to produce photographs with impact a new section on presentation including hands-on mounting, matting, spotting, and framing image capture has a more in-depth focus, now covering pinhole photography and digital capture now includes making and printing with digital negatives a new section discussing the pros and cons of typical image-taking and image-making equipment plus new do-it-yourself projects, including many darkroom tools and an electronic shutter tester a useful collection of templates, to copy, cut-out and take with you in your camera bag or use in the darkroom an appendix with all the recipes to make your own darkroom chemicals from scratch all illustrations improved and updated improved index with 1,400 references Detailed explanations and lessons of everything monochrome related Inspirational black and white photos packed into the book for visual inspiration Tons of full-color illustrations and graphs to demonstrate visually to a visual audience Now with a new glossary for quick reference
An enthralling historical narrative filled with critical leadership insights that will be of interest to a wide range of listeners - including those in government, business, education, and the arts - Forged in Crisis, by celebrated Harvard Business School historian Nancy Koehn, spotlights five masters of crisis: polar explorer Ernest Shackleton, President Abraham Lincoln, legendary abolitionist Frederick Douglass, Nazi-resisting clergyman Dietrich Bonhoeffer, and environmental crusader Rachel Carson. What do such disparate figures have in common? Why do their extraordinary stories continue to amaze and inspire? In delivering the answers to those questions, Nancy Koehn offers a remarkable template by which to judge those in our own time to whom the public has given its trust. She begins each of the book´s five sections by showing her protagonist on the precipice of a great crisis: Shackleton marooned on an Antarctic ice floe; Lincoln on the verge of seeing the Union collapse; escaped slave Douglass facing possible capture; Bonhoeffer agonizing over how to counter absolute evil with faith; Carson racing against the cancer ravaging her in a bid to save the planet. The narrative then reaches back to each person´s childhood and shows the individual growing - step by step - into the person he or she will ultimately become. Significantly, as we follow each leader´s against-all-odds journey, we begin to glean an essential truth: Leaders are not born but made. In a book dense with epiphanies, the most galvanizing one may be that the power to lead courageously resides in each of us. Whether it´s listened to as a repository of great insight or as exceptionally rendered human drama, Forged in Crisis stands as a towering achievement. 1. Language: English. Narrator: Nancy Koehn. Audio sample: http://samples.audible.de/bk/sans/008113/bk_sans_008113_sample.mp3. Digital audiobook in aax.
The action-based guide to powerful, influential organizational storytelling...Circle of the 9 Muses captures the best practices of the world´s most influential story consultants and knowledge workers to help you find, tell, and draw value from your organizational stories as impetus for action. This rich toolbox is loaded with fun, graphical instructions and dozens of unique, replicable, and facilitated processes that require no special training or expertise. You´ll discover your organization´s hidden narrative assets, use different templates and frameworks to tell the stories of your past, present, and future, and then draw team members into rich meaning-making dialogue that translates into action. These activities can be exercised in endless permutations, and expert advice steers you toward the right activity for a specific purpose, including managing change, setting strategy, onboarding, defining the brand, engaging supporters or customers, merging cultures, building trust, and much more. Organizational storytelling is a powerful managerial tool and an essential change management technique. This is about your influence as a leader. Knowing the right story to tell and how to deliver it effectively gives you and your organization enormous influence, and helps connect employees to strategy by providing understanding, belief, and motivation in their personal contribution. This book is the ultimate field guide to becoming an influential storyteller, with concrete, actionable guidance toward all the storytelling fundamentals. Identify your organization´s ´´narrative assets´´ Craft an elegant, well-constructed organizational story Capture, bank, and share stories with extraordinary engagement Facilitate a dialogue to draw out meaning and induce change The growing interest surrounding organizational storytelling has many change agents focused on ´´trying to tell better stories, 1. Language: English. Narrator: Noah Michael Levine. Audio sample: http://samples.audible.de/bk/gdan/003007/bk_gdan_003007_sample.mp3. Digital audiobook in aax.
Ease the M&A process with a more effective integration plan The Complete Guide to Mergers and Acquisitions is the ultimate handbook for planning and managing post-merger integration. Packed full of ´´how to´´ guidance, tools, templates, and resources that have been put to the test on numerous due diligence and integration efforts around the world, The Complete Guide to Mergers and Acquisitions has been the go-to guide for firms seeking to maximize the value of their deals since the release of the first edition in 1999. Poor integration management virtually ensures that a merger or acquisition will fail to meet financial and strategic goals. The Complete Guide to Mergers and Acquisitions provides the information that enables firms to quickly and prudently capture projected cost and revenue synergies, and to move the combined organization forward. The book addresses strategic deal considerations, due diligence, integration management, people dynamics and cultural integration, common integration mistakes, communications strategies, and provides actionable steps toward creating measurable, positive results throughout the integration process. The updated third edition contains new information and tools to help firms in any industry manage deals of all sizes, including: Results of The State of M&A Integration Effectiveness Survey, 2014 A new chapter on the M&A process deal stages, with an expanded Deal Flow Model Findings of substantial M&A research from various studies in multiple industries and organizations, supporting the concepts presented throughout the book New and revised tools and templates for due diligence, integration, and results measurement and reporting New case examples of recent transactions Highlighted ´Key Principles´ throughout each chapter A summary of key points at the end of each chapter Discussion questions addressing 1. Language: English. Narrator: Paul Heitsch. Audio sample: http://samples.audible.de/bk/gdan/003062/bk_gdan_003062_sample.mp3. Digital audiobook in aax.